A short television commercial for Garanti Bank’s &mag magazine.

We initially planned to animate this piece in After Effects, but switched to Maya in the middle of the process in order to give the magazine appearance some extra realism.

Most of the production time was spent on separating the city photograph into parallax-scrolling composition. Once completed, the AE-animated textures served as the page art for the 3D animation.

[flashvideo file=http://video.imagonewmedia.com/flv/imago_andmag.flv height=481 /]





Client: Garanti Bank
Agency: Alametifarika
Design & Animation: Quba Michalski
Tools: Photoshop, After Effects, Maya

Original post on imago website: